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A Canadian Media Planning, Media Buying Agency
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The Millennial Connection

On   /   Advertising, Digital Media, Media Buying, Media Planning, Social Media  

Millennials are a distinct demographic beyond their love of technology. Let’s look at the millennial connection! First off, to state the obvious, millenials are always plugged in, always! They were born and raised on technology, and because of this, information has always been at their fingertips. Instead

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Who runs today’s social media world?

On   /   Advertising, Analytics, Digital Media, New Media, Social Media  

Social media-can’t live with it, can’t live without it! In today’s ever-growing social media world, it seems that the latter statement holds more truth. According to research compiled by FinanceOnline, which was taken from PEW, Nielsen and Burst Media, women are using social media more than men.

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More about M&K …

  • About M&K Media
  • M&K Media Planning
  • The M&K Approach to Business
  • M&K Media Buying
  • The M&K Engagement Process
  • Our Team
    • Andrea Tapia, Media Buying Coordinator
    • Faebri Michetti, Group Account Director
    • Janine Andal, Media Planning and Buying Assistant
    • Jason Gonsalves, Media Planning & Buying Coordinator
    • Jennifer Pardo, Media Planning and Buying Coordinator
    • Jennifer Young, Director of Media Buying Services
    • Ryan Goodrich-Hurlbut, Media Planner
    • Sarah Howarth, Group Account Director
    • Van Doan, Media Planning & Buying Coordinator
    • Jill McDonald, President
  • Is There a Way for Advertising to “BeReal.”?

M&K Social – News and Commentary

  • Redefining Leadership: The Art of Leadership Women
    Redefining Leadership: The Art of Leadership Women
    Published June 27th, 2025     Jennifer, Sarah and Jill recently attended The Art of Leadership Women and spent the day with over 7,000+ women in leadership positions in Canada. The experience was very empowering, and they learned about many topics including: Driving Peak Performance Focus on goal...
  • Upfronts 2025: What’s Changing and What’s Staying the Same? Jennifer Young Weighs In
    Upfronts 2025: What’s Changing and What’s Staying the Same? Jennifer Young Weighs In
    Published May 22nd, 2025 The 2025 UpFront/NewFront season is officially underway, with publishers, broadcasters, and platforms gearing up to showcase their latest offerings to advertisers and media buyers. But behind the scenes, economic uncertainty, shifting consumer behaviour, and increasing demand for data transparency are shaping how agencies...
  • Jill McDonald Talks Leadership, Career Growth & Media on Media People Podcast
    Jill McDonald Talks Leadership, Career Growth & Media on Media People Podcast
    Published April 15th, 2025             In the latest episode of Media People Podcast, M&K Media President Jill McDonald shares her journey. From growing up in London, Ontario, to leading a successful, women-owned independent media agency. Jill reflects on how her early passion...
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688 Richmond St. West, Suite 401 | Toronto, Canada M6J 1C5 | T: 416.516.5969 ext.111 | E: juliem@mkmedia.biz
 
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