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A Canadian Buying and Planning Media Agency
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Posts Tagged Twitch.tv

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Are Esports Becoming Mainstream?

On   /   Advertising, Digital Media, Media Buying, Media Planning, New Media, Social Media, Television  

As traditional sports remain on pause, esports may move towards the Mainstream. We are now a few weeks into social distancing from Covid-19, and media habits have already shown rapid changes. There has been a specifically large change in sports media, where networks are dealing with all

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More about M&K …

  • About M&K Media
  • Blake Lawrence, Media Buying and Planning Coordinator
  • Celebrating 25 Years of M&K Media
  • M&K Media Planning
  • The M&K Approach to Business
  • M&K Media Buying
  • The M&K Engagement Process
  • Our Team
    • Andrea Tapia, Media Buying Coordinator
    • Faebri Michetti, Group Account Director
    • Janine Andal, Media Planner
    • Jennifer Young, Director of Media Buying Services
    • Renée Stauch, Media Buying and Planning Coordinator
    • Ryan Goodrich-Hurlbut, Media Planner
    • Sarah Howarth, Group Account Director
    • Tressy Gasaro, Media Buying and Planning Coordinator
    • Van Doan, Media Planner & Buyer
    • Jill McDonald, President
  • Is There a Way for Advertising to “BeReal.”?

M&K Social – News and Commentary

  • Celebrating 25 Years of M&K Media
    Celebrating 25 Years of M&K Media
    ...
  • Media, Marketing & Effectiveness
    Media, Marketing & Effectiveness
    Published November 4th, 2025 by Jennifer Young, Director of Media Buying Services Why Attention, Not Impressions, Should Drive Canada’s Media Strategy Earlier this month, members of our team attended Think TV: Media, Marketing & Effectiveness, a thought-provoking session exploring Canada’s evolving video landscape and the science of...
  • Redefining Leadership: The Art of Leadership Women
    Redefining Leadership: The Art of Leadership Women
    Published June 27th, 2025     Jennifer, Sarah and Jill recently attended The Art of Leadership Women and spent the day with over 7,000+ women in leadership positions in Canada. The experience was very empowering, and they learned about many topics including: Driving Peak Performance Focus on goal...
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